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Sydney Shanghai Hong Kong Singapore Auckland Manila Bangkok Istanbul London |
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Strategy Procedure |
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| Stage 1.0 |
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Establish ICHI EXPORT and Company liaison team. |
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Study and understand Company’s product range suitable for export opportunities. |
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Develop export criteria, strategies and timeframe goals. |
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Develop management budgets for research, establishment, travel and marketing. |
| Stage 2.0 |
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Market research of target countries and potential distribution companies. |
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Identify prospective distributors and establish interview procedure. |
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Travel to target country and interview prospective distributors. |
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Select and negotiate Distribution Agreement with Distributor. |
| Stage 3.0 |
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Arrange appropriate service and training requirements. |
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Develop and implement spare parts and stocking policies. |
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Negotiate and implement pricing policies. |
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Understand individual market requirements and develop marketing programs. |
| Stage 4.0 |
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Investigate appropriate trade displays and organise. |
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Plan and arrange annual Distributor Conferences. |
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Set up systems for product and technical updates. |
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Establish and undertake ongoing Distributor management. |
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| Copyright © 1999 ICHI Investments International Pty Ltd ACN 090 541 236, all rights reserved. |